Advertise
Reach the people who specify, buy and install physical access control. Independent, sourced, and fast — every creative is self-hosted and reserved-height, so it always loads and never shifts the page.
Audience
Inventory & viewability
Every zone, generated from the ad server. Viewability is measured from delivered impressions — never a marketing claim. Conditional zones render only when a campaign explicitly targets the page.
| Zone | Placement | Dimensions | Viewability |
|---|---|---|---|
| Leaderboard (top) | Above the lead story — never the LCP element | 970×90 | collecting |
| Rail MPU 1 | Editorial right rail, first slot | 300×250 | collecting |
| Rail MPU 2 | Editorial right rail, second slot | 300×250 | collecting |
| In-content 1 | Auto-inserted after paragraph 3 | 728×90 | collecting |
| In-content 2 | Auto-inserted after paragraph 8 | 728×90 | collecting |
| Native feed card | In-stream story card, labelled Sponsored | Fluid | collecting |
| Newsletter sponsor | Daily brief email, single slot, sold weekly | 600×100 | collecting |
| Company / product takeover Targeted | acw_company and acw_product page header | 970×250 | collecting |
| Comparison adjacent Targeted | Beside the /compare/ spec table | 300×600 | collecting |
| Event show daily Targeted | acw_event page takeover | 970×250 | collecting |
| Rail half-page | Front-page right rail, between the funding and incident trackers | 300×600 | collecting |
| Rail MPU — articles & wire | Article and wire right rail, above the Wire list | 350×300 | collecting |
Rate card
Vertical takeovers (data centres, healthcare, multifamily) are the premium SKUs. Newsletter sponsorship is one slot per issue. All rates are list; volume and series are negotiable.
| Product / SKU | Targeting | Rate |
|---|---|---|
| Leaderboard — run of site | Run of site | $22 CPM |
| Rail MPU — run of site | Run of site | $18 CPM |
| In-content unit — single posts | Run of site | $20 CPM |
| Native story card | Run of site | $28 CPM |
| Company / product takeover | By company or product | $45 CPM |
| Comparison-adjacent unit | By compared products | $40 CPM |
| Vertical takeover — data centres | Industry: data centres | $6,500 / month |
| Vertical takeover — healthcare | Industry: healthcare | $6,500 / month |
| Vertical takeover — multifamily | Industry: multifamily | $5,500 / month |
| Event show-daily sponsorship | By event | $3,500 / day |
| Newsletter sponsorship | One slot per issue | $1,200 / week |
| Sponsored content (per article) | Labelled, never scored | $4,500 / month |
| Vendor lead-gen / content syndication | Vendor-supplied assets only | $6,000 / month |
The editorial firewall
What advertising buys
- Display, takeover, newsletter and event inventory, priced above.
- Sponsored content — clearly labelled as such, on its own template.
- Lead-gen that gates your own whitepaper and your own form, badged as vendor content.
What it never buys
- A score. Products are scored on one published rubric, and only when we have tested them.
- A place in the news feed or Google News. Sponsored content never emits article schema.
- A gate on our editorial. We only ever gate vendor-supplied assets, never our own reporting.
Talk to us
Tell us what you want to reach and we will send options and availability. This is the only sales form on the site.